So for the first time since the BlogHer09 Conference I have 5 minutes to sit and think and write.
From July 24-25, 1200+ women gathered in Chicago for a conference by, about and for women bloggers. Mommybloggers, FitnessBloggers, HealthBloggers, BusinessBloggers, ShoppingBloggers, HumorBloggers, PetBloggers, and any other kind of blogger you could imagine. There were also [...]
Tagged as:
BlogHer,
conference,
events,
social,
swag
Chris Brogan writes (in a great post you need to read here):
How much does one of those opportunities cost? It can’t be cheap to put up a billboard in an airport, right? That same amount would fund a social media project for an entire year, and you’d have clickable metrics for the effort. [...]
Tagged as:
$$$,
Advertising,
cost,
effectiveness,
marketing,
reach,
ROI,
social
The 50/50 Rule is something I started sharing with clients a while back. It’s nothing new or earth-shattering and TONS of individuals and companies are doing it EVERY SINGLE DAY. The idea is simple – to connect in the Social spaces where the users live, you need to spend half as much of your time [...]
Tagged as:
link love,
linking,
outreach,
reciprocity,
social,
syndication
So when I worked for CorePerformance.com, I got the chance to work with a video company called CoBrandit on a series of videos that were different than what we had done before.
As a company, CorePerformance has an amazing amount of intellectual property in the health and fitness space (as part of Athletes’ Performance, the [...]
Tagged as:
cobrandit,
Friends,
social,
Video
Had a great conversation with a couple of really smart guys. They shoot video for a living, specifically videoblogs for themselves and some not-small companies, and they do it really well. Part of the discussion focused on the kinds of things they are doing these days with Facebook, widgets, syndicating their stories (videos) to different [...]
Tagged as:
circle,
effort,
listening,
reciprocity,
social
Its been something top of mind for me the last couple of weeks. Doing the right thing. Not the easy thing. Not the fast thing. Not the thing thats right now. In a soon-to-come post this will make sense, but for now…
The right thing. The right way. Not “situationally” correct, or “what the handbook says”, [...]
Tagged as:
ethics,
real,
right thing,
social
When we were little kids, my little brother and I heard this all the time. When Mrs Kennedy (not that one, the one on 138th street in the Bronx) gave us an ice pop, when grandma gave us a quarter, when someone told us we looked great in our leisure suits (if i ever find [...]
Tagged as:
comments,
listening,
reciprocity,
response,
social,
thank you