From the category archives:

Second Life

MP3s from the SLCC

August 22, 2006 · 0 comments

in Second Life

Will post all of my notes from the SLCC tomorrow. Learned a lot of lessons from working with the new camera and I will be better prepared next time
Right-Mouseclick on the file to download
The opening of Mitch Kapor’s presentation
The closing of Mitch Kapor’s presentation
The first half of Marketing and Branding in SL
Phil Linden’s [...]

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brand building and marketing in sl
how to do it withoug harming the community
building brands within sl
how do you build brand
trust factor huge
keeping the 1 to 1 factor going forward
shifting from artisan culture to the mass market culture
spin martin – doesnt sell clothes, does media (machinima, redesign)
only here a year
r and r
things that havent been done
living [...]

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On the road…

August 17, 2006 · 0 comments

in Second Life

to the second life community convention in sunny San Francisco…
will be liveblogging when i get there

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http://www.slbusinessmag.com
I am digging into Second Life more and more and found the link above today (thanks PSFK!). This team has put together a magazine for and about SL business. The topics are neat, the layout is pretty good and they even have advertisers.
THe most interesting thing about the story is this:
You have the potential to [...]

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