From the category archives:

EBusiness

So I haven’t blogged in a while because… I have been busy as all heck. Many have blogged and twittered and videoblogged and webinared how to work with twitter. Some of the more egregious “click my junk”ers even charge users for the “inside information”. I advise clients on strategies in integrating digital and social tools [...]

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Chris Brogan writes (in a great post you need to read here): How much does one of those opportunities cost? It can’t be cheap to put up a billboard in an airport, right? That same amount would fund a social media project for an entire year, and you’d have clickable metrics for the effort. Wouldn’t [...]

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Chris Carfi (of Cerado and Social Customer Manifesto Fame, as well as being a fellow member of the VRM working group at Harvard) spent an hour this summer having a discussion at the VRM Summit to discuss Customer Driven Markets. This is another LONG video (1 hr), but there is a really great discussion here.

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New Marketing?

September 17, 2008 · 0 comments

in EBusiness,Social Media

Originally intended to leave a comment… but kept writing and decided to post Chris asks What’s next? What do you think marketers on the web need to know more about? What do you think are the services that the new generation of marketing firms have to have, now that traditional marketing isn’t always getting the [...]

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Chris Brogan wrote one of his usual thought starters today (I feel like a slacker around the guy and I make the Amish look lazy) about starting a Social Media strategy. As usual (for him) it was a mix of simple and advanced concepts, ideas and challenges and will be a killer series to watch. [...]

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CBS buys CNET Comcast buys Plaxo (I couldn’t think of two worse companies in the word who so deserve each other) Conde Nast/WIRED buys Ars Technica OK… the spending spree has begun

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Because I have been crankin on client stuff, twittering like mad (more on that later), facebooking, networking, trading tons of emails, working my neck off for my consulting client, planning one startup and launching the phase 1 of another… And it has taught me so much: Editorial is not an afterthought Trust is earned “Are [...]

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In 1995, while I was working in a bar and playing rounds of twilight, I came across this article which pretty much changed my life and got me into the business. Gold Rush in Cyberspace, a cover story written by Vic Sussman and Kenan Pollack in 1995 for US News and World Report, is one [...]

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Thanks to a Polyphonic Spree ad in Wired Magazine (who says advertising doesnt work) just found this: http://www.ringblender.com/blender.html This site allows fans of the band to take pre-selected tracks and samples and make their own ringtones, share them with friends and download to their phones. DIY? Check. Band that values its fans? Check. Simple, well-done [...]

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My favorite tech/social software/meeting cool people conference is HAPPENING. Gnomedex aims to be a tech zeitgeist – where today’s ideas and thinkers come together – although the direction of our conference may change in the following years. The conference industry certainly has affronted us several challenges, since we refuse to play the games that other [...]

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