Comments on: Outreach and Reaching Out http://www.seanbohan.com/2008/06/14/outreach-and-reaching-out/ Entrepreneur, Founder, Renaissance Caveman, Heretic, Idea Guy, Crafter of Digital Stuff Thu, 13 Aug 2009 19:25:03 +0000 hourly 1 http://wordpress.org/?v= By: Mack Collier http://www.seanbohan.com/2008/06/14/outreach-and-reaching-out/comment-page-1/#comment-58348 Mack Collier Sun, 15 Jun 2008 00:02:52 +0000 http://www.seanbohan.com/?p=371#comment-58348 "We connected with the clubs and meetups and independent bloggers who were talking about us already, but we also tried to introduce ourselves to users who might not think we were sharing their space. Outreach is also not just relegated to bloggers. Videobloggers, Twitterers, Forums, Meetups, etc. should also be considered but with caution - THIS IS NOT MARKETING OR PR AS USUAL. Companies need to swallow a lot of pride, add a lot of fiber to their diet, get ready to take some dings and most importantly - BE HUMBLE. You are asking permission to join their conversation. You are trying to add value to them, not “monetize their attention”. " Standing ovation! Sean thanks for linking to my post! “We connected with the clubs and meetups and independent bloggers who were talking about us already, but we also tried to introduce ourselves to users who might not think we were sharing their space.

Outreach is also not just relegated to bloggers. Videobloggers, Twitterers, Forums, Meetups, etc. should also be considered but with caution – THIS IS NOT MARKETING OR PR AS USUAL. Companies need to swallow a lot of pride, add a lot of fiber to their diet, get ready to take some dings and most importantly – BE HUMBLE. You are asking permission to join their conversation. You are trying to add value to them, not “monetize their attention”. ”

Standing ovation! Sean thanks for linking to my post!

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